The Pitch: Advertising and marketing news for 9.13.22

 

Richmond BizSense | September 13, 2022

 

By Jonathan Spiers

Familiar Creatures worked on development of a mascot for Duke’s Mayo. The mascot, named Tubby, is the first in the company’s history and personifies a Duke’s jar with eyes and shaggy brows. Tubby was announced on social media following a naming campaign and engagements with other brands.

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